Meijiri Application

F&B Self-Ordering Prototype

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The Problem

The Food & Beverage (F&B) sector frequently faces severe manpower shortages, particularly during peak hours. This leads to long queues, order inaccuracies, and frustrated customers. The challenge was to design a self-ordering system that significantly reduces staff workload while ensuring the ordering process remains intuitive and accessible for users of all technical skill levels.

The Solution

To tackle this, I designed "Meijiri", a comprehensive digital UI prototype for a self-ordering kiosk and companion mobile app. The design focuses entirely on removing friction from the customer journey.

By prioritizing highly visual menus, intuitive food customization (like adding/removing ingredients), and seamless cashless payment integrations, the system empowers customers to manage their own orders effortlessly.

Design Execution

  • > User Flow Mapping: Charted the end-to-end path from menu browsing to checkout to minimize clicks and prevent cart abandonment.
  • > UI Accessibility: Created high-fidelity assets prioritizing readability, large touch targets for physical kiosks, and clear visual hierarchy.
  • > Interactive Prototyping: Built a fully clickable Figma prototype to simulate real-world screen transitions and user interactions.
  • > Cashless Integration: Designed seamless digital payment flows to encourage faster table turnover.

Project Presentation

Watch the Meijiri project presentation for an overview of the F&B problem being addressed, the user journey, key UI/UX design decisions, and the interactive self-ordering prototype.

meijiri_project_presentation.mp4

Skills Applied

Figma UI/UX Design Prototyping Design Thinking

Timeline

July 2024 - Sep 2024

Interactive Prototype

Experience the self-ordering kiosk flow directly in Figma.

Play Prototype Project Documents